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Are You Craving a Double Down?

April 14, 2010
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For some reason, all I have been hearing about today on Facebook, on the radio, just everywhere, is KFC’s new Double Down. When I first heard that it was a sandwich made out of two pieces of chicken breasts, I thought it was another one of those fast-food-gone-healthy. Plain white chicken breasts are for bodybuilding, no?

When I googled “Double Down,” however, it did not look like the type of food that bodybuilders would eat. The KFC website eagerly conveys their excitement over this new bun-less sandwich:

“The new KFC Double Down sandwich is real! This one-of-a-kind sandwich features two thick and juicy boneless white meat chicken filets (Original Recipe® or Grilled), two pieces of bacon, two melted slices of Monterey Jack and pepper jack cheese and Colonel’s Sauce. This product is so meaty, there’s no room for a bun!”

And there is no shame on KFC’s side about this one: the company proudly lists the calories of the Original Recipe Double Down and of the Grilled Double Down–540 and 460, respectively.

Not too bad for a “sandwich” from a fast food restaurant, but the idea of fried chicken breasts replacing innocent buns doesn’t seem very enticing or healthy. Especially with other fast food places such as McDonald’s changing their marketing techniques to accommodate to their increasingly health conscious consumers (placing all the nutrition facts on the trays and the packages), KFC seems like a rebel, creating this monstrous, well, thing.

Obviously there is much debate about this new item in the food world. What do you guys think? How about a Double Down for tomorrow’s breakfast?

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4 Comments leave one →
  1. amp91 permalink
    April 15, 2010 12:15 am

    I am astounded that KFC actually chose to create a “sandwich” like this – is it even a sandwich if there’s no bread? 540 calories? That surprises me too, actually, but I have to wonder how much fat, sodium, and cholesterol are involved in this sandwich… it’s not all just about calories. Thanks for writing about this controversial meat-madness!

  2. lbblog05 permalink
    April 15, 2010 3:15 am

    I’m confused by the idea of the plain grilled sandwich. At least with the original recipe one you’re holding onto the breading as opposed to greasy chicken. The biggest thing I don’t understand is how that sandwich is appetizing to anyone. Just the idea of it makes my stomach churn.

  3. April 15, 2010 6:42 am

    I would not mind to give a shot for this double down sandwich because I like KFC. But I am not sure If I will be able to eat it like a regular sandwich. For a sandwich made of two fried chicken breasts as buns, 540 calories is not bad at all assuming it is true.
    Maybe I will be the brave one to try it out tomorrow.

  4. kxs1381 permalink
    April 18, 2010 12:54 am

    The sandwich had been in development for two years before they actually decided to release it to the general public which says alot about KFC and the reservations they might have had about releasing it. I tried one yesterday and it really wasn’t worth it. It was good, but definitely not worth the price of admission ($5) for just the sandwich which is fairly expensive today for just a sandwich at a fast food establishment. It tasted like exactly what it is, two breaded pieces of chicken with cheese and bacon in the middle. It was worth it just for the experience but thats about it.

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